Key Features
Customer Support Integration
Customers are discussing problems and issues on social media sites all the time. Helping them proactively can make all the difference. And you can identify problems very early, before they hit your call center. Buzzient™ Enterprise enables you to identify the most important support cases in social media and can send them immediately to your internal systems, so you can leverage your existing support infrastructure.
Lead Generation
Buzzient Enterprise integrates seamlessly with popular CRM systems such as Oracle CRM On Demand, Siebel, and Salesforce.com. Our system helps you find sales opportunities online and send leads automatically to your CRM system. This gives you instant, efficient integration of social media into your existing sales processes.
Real Time Tracking and Alerts
The social web happens in real time. Buzzient Enterprise tracks Twitter and other highly dynamic sources around the clock. Any Tweet about your brands and products is in our system within seconds, ready for further analysis. And we can send you a real-time alert if something important happens.
Alerts can be routed to existing business applications or to mobile devices such as iPhones and BlackBerries.
Unlimited Custom PowerPoint Reports and Visualization
Buzzient Enterprise lets you create an unlimited number of custom reports at no additional cost. At Buzzient, we’re database guys. We keep all this information in a highly flexible data structure that allows a huge range of analysis options. And we have the technology to visualize these results. Our custom reporting functionality even generates Word and PowerPoint documents with the latest social media insights. This allows you to focus on the really important tasks.
Unlimited Historical Data from the Deep Web
The social web didn’t just start yesterday. Many discussion forums and social networks have been around for many years. That’s why Buzzient developed technology to harvest historical data from the Internet many years back, collecting terabytes of content from the social web.
This gives you the capability to backtest previous campaigns and correlate social media information with business indicators such as revenue numbers or support case levels. Most social media monitoring tools only look at the shallow web, but Buzzient provides you insights into the deep web.
Sentiment Analysis with Competitive Monitoring
Buzzient Enterprise uses sophisticated Natural Language Processing to identify what people are saying about your brands and products. Our sentiment index shows how positive or negative people’s opinions currently are. And we provide the same data for your competitors, so you know immediately where you stand in the market.
Share of Voice Analysis
Social media marketing is all about getting attention and winning mind share in today’s crowded media world. Our Share of Voice analysis shows you how your brand is doing compared to your competitors. We measure the relative volume of online conversations, and since we have years of historical data, we can tell you how your share developed in the past as the result of previous marketing campaigns.
Product-level Analysis
Buzzient Enterprise goes beyond pure brand tracking to detailed analysis on the product level. We can tell you how opinions about your products (and your competitors’) develop over time, what people like and dislike and which websites are the most influential information sources for a certain product category.
